Read about our experiences running campaigns, devising strategies and other thoughts from our work in the digital sector.
Earlier this year, we outlined how Facebook’s new targeting restrictions could affect the ability to find customers in Ads Manager. Six months on, how are the new restrictions working, and how can advertisers now find their audience?
15 July 2022
Earlier this year, Google announced that Chrome would no longer support third-party cookies from the start of 2024, and Apple has released the option for users to block identifiers for advertisers by default in iOS14.
28 June 2022
In Autumn 2021, Facebook announced significant changes to the way advertisers can target prospective customers in Ads Manager. These changes came into effect in mid-January 2022, and have reduced the possibilities for advertisers looking to expand their current audience.
27 January 2022