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Blog posts

Read about our experiences running campaigns, devising strategies and other thoughts from our work in the digital sector.

GPT and Brandwatch: what does AI technology mean for the future of social listening?

AI technology means no more manual scrolling through huge volumes of mentions to find trending topics. We’ve already been able to use it in real campaigns to improve performance.

20 July 2023

What makes a successful donation form?

With over a decade of experience designing donation forms for non-profits all around the world, we have learnt a lot about what works and what doesn’t. In this post, we show you what the key elements to high performing donation forms are.

13 February 2023

How to optimise your website performance and page load speed

Through years of testing, we’ve found that nothing hampers conversions more than page load speed. In this post, we’ll share some tips on how to ensure you’re optimising your website’s performance.

6 February 2023

How to build the perfect donation page

So you’ve spent money on advertising and people are landing on your donation page. But how do you ensure that clicks become conversions? Over the past decade, THINK Digital has created donation pages for many clients including UNHCR, IRC, WFP, UNFPA and Save the Children. In this post, we share five things we believe are essential in ensuring that you maximise conversions.

14 October 2022

How Fundraise Up can drive new monthly donations

According to Fundraise Up, UNICEF USA witnessed a “300% increase in recurring monthly digital donors” after implementing the digital fundraising platform on their website. Attracting monthly donors is important to an organisation's long term planning and support, so how does Fundraise Up achieve these improvements?

15 September 2022

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